The Social Selling Made Simple with Marki podcast is the place for REALTORS® to learn how to use social media and tech, so you can sell more homes and help more people.

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ChatGPT, Google Killer? The Keys to Quality, Individualized AI Content with Alex Camelio

podcast Mar 07, 2023

Since ChatGPT hit the streets, nothing has been the same, and we’re only just starting to scratch the surface of what it can do for our industry. But a piece of technology is only as powerful as how we use it, and AI is no different.

There are things we can do to make the content ChatGPT produces better. How do we get better with the prompts we give it? Why do we still have to proofread and double-check the content?

In this episode, entrepreneur, tech expert, and managing partner of Agent Inner Circle, Alex Camelio returns to discuss all the opportunities and concerns around ChatGPT.


What you get out of the AI technology is going to be based on your prompts.  - Alex Camelio


Three Things You’ll Learn In This Episode 

  • Bad tech vs. bad humans
    Some of the concerns people have about ChatGPT are flawed responses and content that’s in violation of license law or the REALTORS Code of Ethics. Is this more about humans than tech?

  • Why it’s vital to perfect our prompts
    How do we tweak the tone of our AI content so that it caters to the audience we’re trying to attract?
  • How to individualize AI
    There are a lot of settings behind the scenes that can allow us to personalize what AI spits out, how do we access them?


Guest Bio-

Alex Camelio is an entrepreneur, tech expert, and managing partner of Agent Inner Circle, a real estate agent community with over 50,000 members.

Go to to join the community.

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